Where horse love is at home!
Expo. Education. Experience.
Pferd & Jagd becomes PASSION PFERD
PASSION PFERD celebrated its premiere in 2024. But how did it all begin?
You have to look back to the year 1981.
That was the year Pferd & Jagd opened its doors for the first time. Pferd & Jagd was originally closely linked to the international indoor horse show. This connection created a perfect platform that combined equestrian sport at the highest level with a comprehensive trade fair. Originally conceived as a meeting place for riders, hunters and anglers, the event quickly developed into one of Europe's largest leisure fairs in these areas. In addition to a wide range of products for equestrian sports, hunting and fishing, it attracted a large audience with demonstrations and experiences.
In order to further strengthen both the equestrian and hunting sectors, we decided to focus on the respective trade fairs and separate the sectors from each other. And so PASSION PFERD emerged from Pferd & Jagd, which focuses specifically on equestrian sport and culture. With this further development, the equestrian area was positioned independently in order to place the passion for horses even more strongly at the center.
Today, PASSION PFERD not only offers an impressive variety of products, but also an exciting supporting program with shows, seminars and competitions. It continues the tradition of Pferd & Jagd by bringing the equestrian community together on a modern and specialized platform.
Here you will find all contact persons
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